Zoho Social · Marketing automation · 2025
Automated how the company publishes its property offers on social media with Zoho Social: every account in one place, an approval workflow for posts, scheduled publishing, and 30+ campaigns.
- Client
- Real estate development company
- Role
- Business Analyst & ERP Developer
- Completed
- 2025
- Duration
- 2 weeks
Overview
The company posts its property offers across several social platforms, and each account used to be managed by hand. I brought every account into Zoho Social and built an automated posting workflow, from draft to approval to publishing, so the marketing team runs every campaign from one place.
The challenge
Accounts scattered across platforms, manual posting from each one, no review or approval before an offer went live, and campaign performance that was hard to track.
What I built
- 01Connected all of the company's social accounts to Zoho Social so they are managed from one place.
- 02Built an automated posting workflow: draft, then review and approval, then publish.
- 03Scheduled property-offer posts in advance across every platform.
- 04Tracked campaign performance and audience engagement with Zoho Social reports.
Results
30+
Property campaigns published
1
Platform for every account
3
Automated stages: draft, approval, publish
Stack
- Zoho Social
- Marketing Automation
- Workflows
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